As an industry leader in providing innovative care solutions through its state of the art technologies, Techniseal offers only premium quality treatments to help you clean and protect the exterior and interior surfaces of homes. Created in 1984, the Company has become a leading manufacturer of polymeric sand and treatment products for the concrete paver industry. Paver manufacturers worldwide recognize the added value of Techniseal’s innovative solutions for the installation and care of all hardscape materials. Techniseal products are sold in the United States, Canada, Europe and Australia.

JOB TITLE:  SPECIALIST, WEB, SOCIAL MEDIA AND E-COMMERCE

Under the responsibility of the Marketing Manager, the Web, Social Media and E-Commerce Specialist will be responsible for updating and maintaining Techniseal's online presence, including social media portals. In this capacity, he/she will be responsible for the proper management of Techniseal's websites and will manage all aspects of communication on social media. He/She will oversee the implementation of e-commerce. He/She will be responsible for developing and executing the company's SEO and SEM strategies in line with its short and long-term objectives, as well as analyzing the results. He/She will collaborate with the other departments as well as with its external partners and will ensure that the company's brand image is respected.

Web

• Act as an expert for the web team
• Coordinate, prioritize and perform updates of Techniseal websites (including its divisions) in the CMS - (texts, photos, videos, geolocation tools, etc.)
• Implement the content, development and production strategy
• Ensure a commercial watch of the sites of the competition and the industry
• Deploy SEM and SEO strategies and monitor and analyze them

E-Commerce

• Implement e-commerce

Newsletter

• Develop, produce and coordinate mass emailings

Social media

• Manage the company's social media and communications with online communities on a daily basis
• Develop strategies to ensure Techniseal's presence in social media and monitor analytics

General criteria

• Essential - Perfectly bilingual, both orally and in writing
• Essential - University degree in communications, digital media or marketing, or equivalent experience
• Essential - Minimum of 5 years experience in communications/marketing for the web and social media
• Essential - Good writing and editing skills
• Essential - Knowledge of Google Analytics, Ad Words, Mail Chimp
• Asset - Knowledge of Adobe Creative Suite software (Illustrator, Photoshop, In design)
• Asset - Knowledge of the Magento platform
• Asset - Knowledge of HTML programming, HTML 5, CSS, an asset
• Asset - Knowledge of the manufacturing industry of coatings, coating, paving industry

Skills

• High level of creativity
• Special attention to detail
• Above average communication and interpersonal skills
• Great autonomy
• Team spirit, customer oriented
• Skill in project management
• Sense of initiative